---
title: Business Technology Strategy (4)
description: Learn how technology can maximize your business with a comprehensive IT strategy and support plan. (4)
---
[](https://www.innovativeinc.net/)
- About
- [The Innovative Way](https://www.innovativeinc.net/the-innovative-way)
- [Our Team](https://www.innovativeinc.net/our-team)
- [Service Area](https://www.innovativeinc.net/service-area)
- [Service Level Agreement (SLA)](https://www.innovativeinc.net/service-level-agreement)
- [Refer a Business](https://www.innovativeinc.net/referrals)
- [Careers](https://www.innovativeinc.net/careers)
- Partner With Us
- [innovateCORE](https://www.innovativeinc.net/innovate-core)
- [innovateAHEAD](https://www.innovativeinc.net/innovate-ahead)
- [innovateSMART](https://www.innovativeinc.net/innovate-smart)
- [innovateSTRONG](https://www.innovativeinc.net/innovate-strong)
- [innovateTRUST](https://www.innovativeinc.net/innovate-trust)
- Areas of Expertise
- [Information Technology](https://www.innovativeinc.net/information-technology)
- [Business Continuity & Disaster Recovery (BCDR)](https://www.innovativeinc.net/bcdr)
- [Cybersecurity](https://www.innovativeinc.net/cybersecurity)
- [Phone & Voice](https://www.innovativeinc.net/phone-voice)
- [Printer & Copiers](https://www.innovativeinc.net/printer-copiers)
- Industries
- [Healthcare / HIPAA](https://www.innovativeinc.net/healthcare-hippaa)
- [Manufacturing](https://www.innovativeinc.net/manufacturing)
- [Nonprofit](https://www.innovativeinc.net/nonprofit)
- [Professional Services](https://www.innovativeinc.net/professional-services)
- [Property Management](https://www.innovativeinc.net/property-management)
- Learning
- [The Innovative Blog](https://blog.innovativeinc.net/blog)
- [Press Releases](https://www.innovativeinc.net/press-releases)
- [Podcast](https://www.innovativeinc.net/innovative-leadership-podcast/)
- [Events](https://www.innovativeinc.net/events)
- [Free Cybersecurity Assessment](https://www.innovativeinc.net/cybersecurity-assessment)
- About
- [The Innovative Way](https://www.innovativeinc.net/the-innovative-way)
- [Our Team](https://www.innovativeinc.net/our-team)
- [Service Area](https://www.innovativeinc.net/service-area)
- [Service Level Agreement (SLA)](https://www.innovativeinc.net/service-level-agreement)
- [Refer a Business](https://www.innovativeinc.net/referrals)
- [Careers](https://www.innovativeinc.net/careers)
- Partner With Us
- [innovateCORE](https://www.innovativeinc.net/innovate-core)
- [innovateAHEAD](https://www.innovativeinc.net/innovate-ahead)
- [innovateSMART](https://www.innovativeinc.net/innovate-smart)
- [innovateSTRONG](https://www.innovativeinc.net/innovate-strong)
- [innovateTRUST](https://www.innovativeinc.net/innovate-trust)
- Areas of Expertise
- [Information Technology](https://www.innovativeinc.net/information-technology)
- [Business Continuity & Disaster Recovery (BCDR)](https://www.innovativeinc.net/bcdr)
- [Cybersecurity](https://www.innovativeinc.net/cybersecurity)
- [Phone & Voice](https://www.innovativeinc.net/phone-voice)
- [Printer & Copiers](https://www.innovativeinc.net/printer-copiers)
- Industries
- [Healthcare / HIPAA](https://www.innovativeinc.net/healthcare-hippaa)
- [Manufacturing](https://www.innovativeinc.net/manufacturing)
- [Nonprofit](https://www.innovativeinc.net/nonprofit)
- [Professional Services](https://www.innovativeinc.net/professional-services)
- [Property Management](https://www.innovativeinc.net/property-management)
- Learning
- [The Innovative Blog](https://blog.innovativeinc.net/blog)
- [Press Releases](https://www.innovativeinc.net/press-releases)
- [Podcast](https://www.innovativeinc.net/innovative-leadership-podcast/)
- [Events](https://www.innovativeinc.net/events)
- [Free Cybersecurity Assessment](https://www.innovativeinc.net/cybersecurity-assessment)
- Categories
- Follow Us
- [Business Strategy](https://blog.innovativeinc.net/blog/topic/business-strategy)
- [Cybersecurity](https://blog.innovativeinc.net/blog/topic/cybersecurity)
- [Devices](https://blog.innovativeinc.net/blog/topic/devices)
- [Disaster Recovery](https://blog.innovativeinc.net/blog/topic/disaster-recovery)
- [Employee Retention](https://blog.innovativeinc.net/blog/topic/employee-retention)
- [HIPAA](https://blog.innovativeinc.net/blog/topic/hipaa)
- [Life at Innovative](https://blog.innovativeinc.net/blog/topic/life-at-innovative)
- [Microsoft Windows](https://blog.innovativeinc.net/blog/topic/microsoft-windows)
- [Outsourced IT Support](https://blog.innovativeinc.net/blog/topic/outsourced-it-support)
- [Printers and Copiers](https://blog.innovativeinc.net/blog/topic/printers-copiers)
- [Purchasing](https://blog.innovativeinc.net/blog/topic/purchasing)
- [Technology Strategy](https://blog.innovativeinc.net/blog/topic/technology-strategy)
- [Threat Prevention](https://blog.innovativeinc.net/blog/topic/threat-prevention)
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IT Starts with Strategy
Learn how technology can maximize your business with a comprehensive IT strategy and support plan.
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- Categories
- [Business Strategy](https://blog.innovativeinc.net/blog/topic/business-strategy)
- [Cybersecurity](https://blog.innovativeinc.net/blog/topic/cybersecurity)
- [Devices](https://blog.innovativeinc.net/blog/topic/devices)
- [Disaster Recovery](https://blog.innovativeinc.net/blog/topic/disaster-recovery)
- [Employee Retention](https://blog.innovativeinc.net/blog/topic/employee-retention)
- [HIPAA](https://blog.innovativeinc.net/blog/topic/hipaa)
- [Life at Innovative](https://blog.innovativeinc.net/blog/topic/life-at-innovative)
- [Microsoft Windows](https://blog.innovativeinc.net/blog/topic/microsoft-windows)
- [Outsourced IT Support](https://blog.innovativeinc.net/blog/topic/outsourced-it-support)
- [Printers and Copiers](https://blog.innovativeinc.net/blog/topic/printers-copiers)
- [Purchasing](https://blog.innovativeinc.net/blog/topic/purchasing)
- [Technology Strategy](https://blog.innovativeinc.net/blog/topic/technology-strategy)
- [Threat Prevention](https://blog.innovativeinc.net/blog/topic/threat-prevention)
- Social
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[](https://blog.innovativeinc.net/blog/what-is-a-strategic-business-review)
[Technology Strategy](https://blog.innovativeinc.net/blog/topic/technology-strategy) | [Business Strategy](https://blog.innovativeinc.net/blog/topic/business-strategy)
## [What is a Strategic Business Review?](https://blog.innovativeinc.net/blog/what-is-a-strategic-business-review)
By: [Ryan Stickel](https://blog.innovativeinc.net/blog/author/ryan-stickel)
November 22nd, 2024
Every business uses technology differently, and how you leverage technology plays a crucial role in your company’s productivity and efficiency. But how well are you aligned with the people managing that technology? What meetings or mechanisms are in place to ensure satisfaction, reinforce strategy and plan for the future?
[Read More](https://blog.innovativeinc.net/blog/what-is-a-strategic-business-review)
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[](https://blog.innovativeinc.net/blog/what-is-a-soc)
[Cybersecurity](https://blog.innovativeinc.net/blog/topic/cybersecurity)
## [What is a SOC?](https://blog.innovativeinc.net/blog/what-is-a-soc)
By: [Ryan Stickel](https://blog.innovativeinc.net/blog/author/ryan-stickel)
November 1st, 2024
There are many different terms and acronyms in the technological world, and they mean different things depending on who you talk to. This can be difficult to keep up with and might make you hesitant when making decisions about your IT.
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[](https://blog.innovativeinc.net/blog/11-cybersecurity-layers-your-small-business)
[Cybersecurity](https://blog.innovativeinc.net/blog/topic/cybersecurity)
## [11 Cybersecurity Layers for Your Small Business](https://blog.innovativeinc.net/blog/11-cybersecurity-layers-your-small-business)
By: [Ryan Stickel](https://blog.innovativeinc.net/blog/author/ryan-stickel)
November 1st, 2024
It’s time to continue with our Cybersecurity Awareness Month content! If you missed our first article on business email compromise, you can check it out here.
[Read More](https://blog.innovativeinc.net/blog/11-cybersecurity-layers-your-small-business)
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[](https://blog.innovativeinc.net/blog/how-identify-prevent-business-email-compromise-scams)
[Cybersecurity](https://blog.innovativeinc.net/blog/topic/cybersecurity) | [Threat Prevention](https://blog.innovativeinc.net/blog/topic/threat-prevention)
## [How to Identify and Prevent Business Email Compromise Scams](https://blog.innovativeinc.net/blog/how-identify-prevent-business-email-compromise-scams)
By: [Ryan Stickel](https://blog.innovativeinc.net/blog/author/ryan-stickel)
October 4th, 2024
October is Cybersecurity Awareness Month, so our blog will spend the next few weeks educating and informing readers about cybersecurity-related topics.
[Read More](https://blog.innovativeinc.net/blog/how-identify-prevent-business-email-compromise-scams)
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[](https://blog.innovativeinc.net/blog/microsofts-new-outlook-what-you-need-to-know)
[Microsoft](https://blog.innovativeinc.net/blog/topic/microsoft)
## [Microsoft's New Outlook: What You Need to Know](https://blog.innovativeinc.net/blog/microsofts-new-outlook-what-you-need-to-know)
By: [Ryan Stickel](https://blog.innovativeinc.net/blog/author/ryan-stickel)
September 27th, 2024
If you’re an Outlook user, you may have noticed a little toggle switch on the upper right side of Outlook that reads “Try the new Outlook,” which might leave you with a few questions. How much longer can I use the “old” or classic Outlook? Should I switch to the new one? What’s the difference between them?
[Read More](https://blog.innovativeinc.net/blog/microsofts-new-outlook-what-you-need-to-know)
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[](https://blog.innovativeinc.net/blog/innovative-volunteers-at-united-ways-day-of-caring-2024)
[Life at Innovative](https://blog.innovativeinc.net/blog/topic/life-at-innovative)
## [Innovative Volunteers at United Way's Day of Caring 2024](https://blog.innovativeinc.net/blog/innovative-volunteers-at-united-ways-day-of-caring-2024)
By: [Ryan Stickel](https://blog.innovativeinc.net/blog/author/ryan-stickel)
September 27th, 2024
Last week, Innovative participated in United Way of Washington County's Day of Caring 2024! This was an incredible opportunity for our team to get out and help serve the community. Here are some highlights!
[Read More](https://blog.innovativeinc.net/blog/innovative-volunteers-at-united-ways-day-of-caring-2024)
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[](https://blog.innovativeinc.net/blog/addressing-managed-two-factor-authentication-concerns)
[Cybersecurity](https://blog.innovativeinc.net/blog/topic/cybersecurity)
## [Addressing Managed Two-Factor Authentication Concerns](https://blog.innovativeinc.net/blog/addressing-managed-two-factor-authentication-concerns)
By: [Ryan Stickel](https://blog.innovativeinc.net/blog/author/ryan-stickel)
September 25th, 2024
You're not alone if you’ve hesitated to implement managed two-factor authentication (2FA) in your business. While 2FA use has increased among adults year over year, some businesses have yet to implement the extra layer for their logins companywide.
[Read More](https://blog.innovativeinc.net/blog/addressing-managed-two-factor-authentication-concerns)
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[](https://blog.innovativeinc.net/blog/three-tips-help-business-avoid-phishing-scams)
[Cybersecurity](https://blog.innovativeinc.net/blog/topic/cybersecurity)
## [Three tips to help your business avoid phishing scams](https://blog.innovativeinc.net/blog/three-tips-help-business-avoid-phishing-scams)
By: [Ryan Stickel](https://blog.innovativeinc.net/blog/author/ryan-stickel)
September 9th, 2024
Over the years, you’ve probably seen plenty of spam emails. While most of them end up in the junk folder, you occasionally have one make it to your mailbox, so you delete it. No harm, no foul. It was just a blatant advertisement your eyes have been trained to ignore.
[Read More](https://blog.innovativeinc.net/blog/three-tips-help-business-avoid-phishing-scams)
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[](https://blog.innovativeinc.net/blog/improving-customer-experiences-with-technology)
[Business Strategy](https://blog.innovativeinc.net/blog/topic/business-strategy)
## [Improving Customer Experiences with Technology](https://blog.innovativeinc.net/blog/improving-customer-experiences-with-technology)
By: [Ryan Stickel](https://blog.innovativeinc.net/blog/author/ryan-stickel)
August 29th, 2024
Now, more than ever, small businesses like yours have to find ways to stand out amongst the crowd and create a valuable customer experience. There are a ton of different options out there for consumers, so how can you gain an edge on the competition and provide a top-notch customer experience? Through technology!
[Read More](https://blog.innovativeinc.net/blog/improving-customer-experiences-with-technology)
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[](https://blog.innovativeinc.net/blog/why-your-small-business-is-a-prime-target-for-cyber-threats)
[Business Strategy](https://blog.innovativeinc.net/blog/topic/business-strategy) | [Cybersecurity](https://blog.innovativeinc.net/blog/topic/cybersecurity)
## [Why your small business is a prime target for cyber threats](https://blog.innovativeinc.net/blog/why-your-small-business-is-a-prime-target-for-cyber-threats)
By: [Ryan Stickel](https://blog.innovativeinc.net/blog/author/ryan-stickel)
August 27th, 2024
You probably have a lot on your plate when running your small business. Each day brings new challenges, and there isn’t a ton of time to sit down and worry about your cybersecurity strategy. You’re a small business, so why would anyone want to hack you? Wouldn’t they be better off going after a large corporation with loads of cash and data?
[Read More](https://blog.innovativeinc.net/blog/why-your-small-business-is-a-prime-target-for-cyber-threats)
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[Previous](https://blog.innovativeinc.net/blog/page/3) [All posts](https://blog.innovativeinc.net/blog/all) [Next](https://blog.innovativeinc.net/blog/page/5)
#### Contact
**Headquarters**
13332 Pennsylvania Ave.
Hagerstown, MD 21742
[301-739-7414](tel:+13017397414)
**Washington, DC**
1717 K Street NW, Suite 900
Washington, DC 20006
[202-971-9991](tel:+12029719991)
#### Managed Services
- [Managed Services](https://www.innovativeinc.net/services)
- [Co-Managed Services](https://www.innovativeinc.net/co-managed-services)
- [Service Level Agreement](https://www.innovativeinc.net/service-level-agreement)
- [Pricing](https://www.innovativeinc.net/pricing)
- [Service Area](https://www.innovativeinc.net/service-area)
#### Areas of Expertise
- [Information Technology](https://www.innovativeinc.net/information-technology)
- [BCDR](https://www.innovativeinc.net/bcdr)
- [Cybersecurity](https://www.innovativeinc.net/cybersecurity)
- [Phone & Voice](https://www.innovativeinc.net/phone-voice)
- [Printer & Copiers](https://www.innovativeinc.net/printer-copiers)
#### About
- [About](https://www.innovativeinc.net/the-innovative-way)
- [Our Team](https://www.innovativeinc.net/our-team)
- [Privacy Policy](https://www.innovativeinc.net/privacy-)
- [Contact](https://www.innovativeinc.net/contact)
- [Book an Appointment](https://meetings.hubspot.com/shurd?uuid=e72ba9dd-044e-4670-8593-c28ca53244eb)