IT Starts with Strategy

Learn how technology can maximize your business with a comprehensive IT strategy and support plan.

Stephanie Hurd

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Technology Strategy | Cybersecurity | Threat Prevention | Disaster Recovery

By: Stephanie Hurd
October 23rd, 2020

It seems like some company is always trying to push you toward a new cybersecurity solution that your business just has to have to protect against data breaches and cyberattacks. You’ve already invested in cyber liability insurance, backup and disaster recovery solutions, anti-virus programs, and firewalls. At this point, it feels like new security products serve no other purpose than to profit from your worst fears of a cyberattack or data breach destroying your business. You’re right to avoid the snake oil salesman claiming his latest and greatest cybersecurity solution is everything you’ll ever need to protect your business from [ransomware, virus, or insert cyberthreat flavor of the month here]. That doesn’t change the fact that cyberthreats are very real and can cause severe damage to your business.

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Life at Innovative | Client Spotlight

By: Stephanie Hurd
October 20th, 2020

What do you think of when you think of an HVAC company? Quirky culture, modern technology, and participative leadership may not be the first things that come to mind. But those are the characteristics of McIntire HVAC that stood out after sitting down for coffee with Shelley McIntire, Owner/President/Heart of the Company, and Sarah Elwood, Creative Director. Bill McIntire, Co-Owner/Founder/Estimator, joined us in spirit while he was busy getting his crew up to speed for their morning job assignments (sorry, Bill, we'll make the next one a happy hour when you can join us 🍺).

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Business Strategy | Life at Innovative

By: Stephanie Hurd
September 3rd, 2020

Your business isn’t just like anyone else’s. So, why would you work with vendors who claim to help everyone? You’re not everyone. You have specific things you’re trying to accomplish. You might be expanding into a different market, researching new products and services, or preparing to downsize as you approach retirement. Your service providers must align with where you’re trying to go. They must help you get closer to that goal. Otherwise, what are you paying them for? Innovative is a managed service provider. We handle everything in your business that plugs into a network jack (or has a wireless connection) – that’s your servers, computers, phones, printers, and copiers. By that description, it sounds like most any business could be a great Innovative client. But here’s the not-so-secret secret, anyone with some basic tech skills can install and troubleshoot computers, servers, phones, printers, and copiers (i.e., technology). Innovative’s value comes from helping businesses communicate better and generate more useful information (i.e., money-making information) with their technology. Long story short, it doesn’t make sense for you to hire us if technology can’t make a positive impact on your business and profitability.

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Devices | Purchasing

By: Stephanie Hurd
August 25th, 2020

Shopping for a laptop back in March was the virtual equivalent of battling other shoppers for the last Cabbage Patch Kid doll on Black Friday in the 80s. Laptop inventory was low to nonexistent, and if you did find one, you couldn’t be too picky about specs. You only had one choice for which you likely paid more than you anticipated.

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Cybersecurity | Threat Prevention

By: Stephanie Hurd
July 31st, 2020

Cloud applications are not immune to cyberattacks. As companies move away from storing data locally, attackers are shifting focus to cloud solutions right along with them.

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Business Strategy | Outsourced IT Support

By: Stephanie Hurd
June 22nd, 2020

The five areas to consider when choosing a managed service provider (MSP) are: Customer service. Product and service offerings. Organization and culture. Security practices. Account management. When your business outgrows the DIY approach to IT, you may consider outsourcing IT functions to a managed service provider (MSP). Or, maybe you've been working with an IT vendor who is no longer meeting your needs and you're ready to make a change. Once you've decided that managed IT services are the right option for managing your IT, how do you choose the best MSP partner? In this article, we'll walk through the five areas to consider when evaluating a potential managed service partner for your business. As a managed service provider, Innovative gets a lot of questions from businesses choosing an MSP. While we certainly follow MSP best practices, we're not the perfect fit for every business. For the remainder of this article, we'll remove ourselves from the equation and present an unbiased outline of how to evaluate a managed service provider.

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Outsourced IT Support

By: Stephanie Hurd
April 7th, 2020

Your business will need IT help at some point. You’ll likely find yourself researching different IT support companies to find the best provider to support your devices and network.

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Technology Strategy | Business Strategy

By: Stephanie Hurd
March 19th, 2020

Are you or your staff practicing social distancing and working remotely in response to the Coronavirus (COVID-19) outbreak? We're all doing as much as we can to stay safe, which has meant making some quick decisions and quickly transitioning employees to work-from-home arrangements. Microsoft Teams is an incredibly powerful tool to continue collaboration and virtual face-to-face communication while your team works from the safety of their homes. If you're already using Microsoft Office 365, you may already have access to Teams and are maybe already using some of the features. Here is a brief video tutorial of some of the features we've found most useful as we at Innovative practice as much social distancing as possible.

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Technology Strategy | Business Strategy | Outsourced IT Support

By: Stephanie Hurd
March 5th, 2020

You've been managing IT functions in your business on your own, or with some limited help. You're starting to feel like a more cohesive approach to IT could benefit your business. Your current "just fix it when it's broken" method isn't working. Managed IT services let you sleep better, knowing that an experienced business technology team is managing your IT infrastructure and systems. Managed IT services is the administration and oversight of the technology functions and infrastructure within your business by an outsourced, third-party provider, usually called a managed services provider (MSP). The most common managed IT services include: Network monitoring and management. Help desk support. On-site IT service. Remote tech support. IT consulting. Disaster recovery Data backup. Anti-virus and threat detection. Cloud solutions.

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Technology Strategy | Business Strategy | Purchasing

By: Stephanie Hurd
November 19th, 2019

You’ve been working with an IT support company, freelancer, or managed service provider for a while. You like them. They’re great people. Maybe you’ve known them for years and they’ve helped you out of more than one bind. But lately, you’ve been feeling that things could be better. Your IT systems should be more in sync with your business. Your employees shouldn’t be dealing with nagging, unresolved problems. And your own, fairly new computer has been getting more sluggish by the day. Even on a good day when everything is working fine, you have a nagging gut feeling that the IT in your business isn’t great. You don’t even want to think about what might happen on a bad day when your server crashes or you get hit with a ransomware attack.