Business Technology

IT Starts with Strategy

Learn how technology can maximize your business with a comprehensive IT strategy and support plan.

Stephanie Hurd

Blog Feature

Technology Strategy | Cybersecurity | Threat Prevention

By: Stephanie Hurd
March 22nd, 2021

It feels like the list of potential cyberthreats to your business are never-ending. You put the basic safeguards in place: firewalls, password policies, anti-virus protections, and so on. Beyond that, your cyber risks are in the hands of fate. Sure, anything is possible, but other priorities need your time and attention. We get it. You're inundated with requests for resources. IT requests, specifically cybersecurity requests, always seem to play on your fears and come with a worst-case scenario story of a business just like yours that lost it all in an attack. As a leader, you're focused on growth and moving forward. You can't get hung up in every what-if scenario, or you'd never get anywhere. Making fear-based decisions makes you feel stagnant, like you're investing in maintaining the status quo when you'd prefer to invest in moving forward. You know cybersecurity is important, but so is everything that comes across your desk, and there are only so many resources to go around.

Blog Feature

Life at Innovative | Client Spotlight

By: Stephanie Hurd
January 21st, 2021

Family, education, and community are the primary themes of the legacy the Mellott family is building through their 100-year-old family business. But what exactly is Mellott Company? Mellott Company crushes it. No, really. That's what they do. Headquartered in Warfordsburg, Pennsylvania, Mellott builds, sells, and services rock crushing equipment worldwide. So...what does that mean? Look at your concrete sidewalk. That concrete started as giant rocks mined from a quarry and crushed down into gravel. That gravel, when mixed with some other ingredients, turns into your concrete sidewalk. In a nutshell, Mellott Company engineers, builds, repairs, and maintains the equipment that turns rocks into gravel. Cool, right? Even cooler, when you talk to Mellott Company employees, you're likely to hear more about training, education, and personal and professional development than you are about concrete and rocks. That's precisely what happened when I sat down to chat with Mellott's Chief Financial Officer, Mike Sappenfield.

Blog Feature

Technology Strategy | Cybersecurity | Threat Prevention | Disaster Recovery

By: Stephanie Hurd
October 23rd, 2020

It seems like some company is always trying to push you toward a new cybersecurity solution that your business just has to have to protect against data breaches and cyberattacks. You’ve already invested in cyber liability insurance, backup and disaster recovery solutions, anti-virus programs, and firewalls. At this point, it feels like new security products serve no other purpose than to profit from your worst fears of a cyberattack or data breach destroying your business. You’re right to avoid the snake oil salesman claiming his latest and greatest cybersecurity solution is everything you’ll ever need to protect your business from [ransomware, virus, or insert cyberthreat flavor of the month here]. That doesn’t change the fact that cyberthreats are very real and can cause severe damage to your business.

Blog Feature

Life at Innovative | Client Spotlight

By: Stephanie Hurd
October 20th, 2020

What do you think of when you think of an HVAC company? Quirky culture, modern technology, and participative leadership may not be the first things that come to mind. But those are the characteristics of McIntire HVAC that stood out after sitting down for coffee with Shelley McIntire, Owner/President/Heart of the Company, and Sarah Elwood, Creative Director. Bill McIntire, Co-Owner/Founder/Estimator, joined us in spirit while he was busy getting his crew up to speed for their morning job assignments (sorry, Bill, we'll make the next one a happy hour when you can join us 🍺).

Blog Feature

Business Strategy | Life at Innovative

By: Stephanie Hurd
September 3rd, 2020

Your business isn’t just like anyone else’s. So, why would you work with vendors who claim to help everyone? You’re not everyone. You have specific things you’re trying to accomplish. You might be expanding into a different market, researching new products and services, or preparing to downsize as you approach retirement. Your service providers must align with where you’re trying to go. They must help you get closer to that goal. Otherwise, what are you paying them for? Innovative is a managed service provider. We handle everything in your business that plugs into a network jack (or has a wireless connection) – that’s your servers, computers, phones, printers, and copiers. By that description, it sounds like most any business could be a great Innovative customer. But here’s the not-so-secret secret, anyone with some basic tech skills can install and troubleshoot computers, servers, phones, printers, and copiers (i.e., technology). Innovative’s value comes from helping businesses communicate better and generate more useful information (i.e., money-making information) with their technology. Long story short, it doesn’t make sense for you to hire us if technology can’t make a positive impact on your business and profitability.

Blog Feature

Devices | Purchasing

By: Stephanie Hurd
August 25th, 2020

Shopping for a laptop back in March was the virtual equivalent of battling other shoppers for the last Cabbage Patch Kid doll on Black Friday in the 80s.   Laptop inventory was low to nonexistent, and if you did find one, you couldn’t be too picky about specs. You only had one choice for which you likely paid more than you anticipated. 

Blog Feature

Cybersecurity | Threat Prevention

By: Stephanie Hurd
July 31st, 2020

Cloud applications are not immune to cyberattacks. As companies move away from storing data locally, attackers are shifting focus to cloud solutions right along with them.

Blog Feature

Technology Strategy | Business Strategy | Outsourced IT Support

By: Stephanie Hurd
July 24th, 2020

If your business has more than 20 employees and is in Frederick or Hagerstown, Maryland, Kris Miner has likely knocked on your door (or gave you a call, sent you an email, or all of the above…). Kris leaves no stone unturned in his search for new Innovative customers. You may have brushed him off the last time he asked how you’re handing technology systems or if you’re happy with the support from your current IT company. Because let’s face it, we all think of the Wolf of Wall Street (and not in that Leonardo DiCaprio is dreamy kind of way) when we think about sales guys. 

Blog Feature

Business Strategy | Outsourced IT Support

By: Stephanie Hurd
June 22nd, 2020

The five areas to consider when choosing a managed service provider (MSP) are: Customer service. Product and service offerings. Organization and culture. Security practices. Account management. When your business outgrows the DIY approach to IT, you may consider outsourcing IT functions to a managed service provider (MSP). Or, maybe you've been working with an IT vendor who is no longer meeting your needs and you're ready to make a change. Once you've decided that managed IT services are the right option for managing your IT, how do you choose the best MSP partner? In this article, we'll walk through the five areas to consider when evaluating a potential managed service partner for your business. As a managed service provider, Innovative gets a lot of questions from businesses choosing an MSP. While we certainly follow MSP best practices, we're not the perfect fit for every business. For the remainder of this article, we'll remove ourselves from the equation and present an unbiased outline of how to evaluate a managed service provider.

Blog Feature

Outsourced IT Support

By: Stephanie Hurd
April 7th, 2020

Your business will need IT help at some point. You’ll likely find yourself researching different IT support companies to find the best provider to support your devices and network.